According to Philanthropy Roundtable, philanthropy is a huge part of what makes America America. They rightly state in a recent post that philanthropy’s importance stretches far beyond economics – case in point – their studies show that each year, seven out of ten Americans donate to at least one charitable cause.
Most nonprofits have really missed the boat in terms of customer (donor) service.
Many retailers and service organizations believe the “customer is always right“ but very few companies actually practice what they preach. Exemplary customer service, like one might receive at a Nordstrom store for instance, is incredibly elusive because it costs money, takes lots of training, and most of all, it takes commitment on the part of leadership and the employees.