CONNECTIVITY: The winners in the nonprofit sector, across all categories of charities, will be those that learn to foster and maintain deep, personal connections with their constituents.
The year 2016 is going to be an interesting year. The term “hang on” comes to mind. The stock market is down significantly – maybe plunging is a better word. Add to the mix a year filled with presidential election drama that can best be described as entertaining.
According to Philanthropy Roundtable, philanthropy is a huge part of what makes America America. They rightly state in a recent post that philanthropy’s importance stretches far beyond economics – case in point – their studies show that each year, seven out of ten Americans donate to at least one charitable cause.
“This is one of the things that I find most interesting about social media – yes, it’s great for entertainment and for engaging people in new, exciting ways, but the true power of the medium is in its connectivity, in its ability to link us together and highlight the commonalities of the human condition.”
If you are like most nonprofit leaders, you are asking yourself how the continuing economic downturn will impact your organization – and you may be wondering if 2016 is going to be worse than the last few years. You’re likely wondering how to increase funding so you can maintain the same level of service and program as in the past.
We should be most concerned with fulfilling our mission. Making an impact that is measurable and distinct while changing lives for the good.
As we all know, either from experience or otherwise in the world of nonprofit fundraising – the ground has shifted under our feet. And it’s unsettling. Have you ever been out on a bridge or other structure that juts out over a ravine. Such as the glass bottom walkway over a canyon or a metal grated “see-through” bridge over a river?