Category: Accountability

What Does “Acceptable Charity Fundraising Copy” Mean?

October 7, 2012

In a recent BBB article it was announced that the BBB’s Wise Giving Alliance, which is the Better Business Bureau’s charity watchdog arm, will begin a new initiative to verify the truthfulness of charitable appeals.

The article quotes H. Art Taylor the President & CEO of the BBB Wise Giving Alliance – Taylor says: “We are concerned about the extent to which charities are not providing sufficient oversight over paid fundraising firms, these firms sometimes employ more aggressive and potentially misleading tactics to increase donor response”.

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Should You Conduct A Development Audit?

November 21, 2009

Development Audits (or Development Assessments) are a genuine way to get a clear and objective snapshot of the overall health, effectiveness, and efficiency of a fundraising organization. Depending on the goal of the organization being assessed, the audit can include a review of the overall business operation, including organizational structure, business processes, marketing and communication efforts, positioning in the marketplace, donor surveys, as well as employee and volunteer staffing and so on.

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Are We Accountable to Our Mission?

May 21, 2008

There is a great deal of talk about the accountability of nonprofits. Accountability is on the tip of everyone’s tongue and is being discussed at conferences and seminars and in nonprofit board rooms. It has become a punch line of sorts and frankly is in danger of becoming a meaningless word similar to the “all natural” tag lines you see on just about every food product sold, which have lost total credibility in my opinion.

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